Damian George on a street in the City of London

Damian George, Entrepreneur and currency expert

From £100 million bank deals to the holiday money in your pocket.

He spent years dealing with some of the biggest banks in the world. Now his mission is simple: a fairer rate for you and your family, every time you travel.

The story

Three decades in foreign exchange. One idea he would not let go of.

He wrote it down during his MBA. It took a financial crash to make it happen.

Wollongong and Sydney, 1990s

The numbers kid

300trades a day on the Sydney floor

He grew up by the sea in a small industrial town near Wollongong, two hours south of Sydney. Steelworks, coal mines, dairy farming and fishing. He spent his childhood surfing, playing rugby and watching war films with his grandfather.

His mother has a PhD in English. His sister studied English too. He was the one who was good with numbers. At 16 he did work experience at Macquarie Bank, saw the Sydney Futures Exchange, and knew where he wanted to be. The bank gave him a summer job running contract notes and research between banks, in the years before email.

He started as a trainee dealer, trading foreign exchange, bonds and options, often around 300 transactions a day. In the mid 1990s he moved to BHP as a corporate currency dealer, working on its currency hedging for three or four years.

He always thought he would be an accountant. He spent most of his time in the surf.

London, 2004 to 2009

The plan in the drawer

£100ma single trade between banks

He met a British backpacker working on the reception desk at BHP. They married, and in 2004 they moved to the UK. He joined a foreign exchange desk in London.

He was used to trades of £100 million between banks. The people around him were lucky to do a million at a time. He brought the urgency of an institutional desk to private clients, and made sure they came back.

One of the introducers he looked after was Graham Tennant. During his MBA he wrote a business plan: sell travel money at institutional rates, with institutional service, to ordinary holidaymakers. He registered the domains. He did not yet know how to build it.

Graham gave him the confidence to build what he had written in his MBA.

2009 to today

Priced like a trading desk

Nearly £1.7bnof currency traded since 2009

The 2008 crash closed one door and opened another. Damian had the plan and the pricing. Graham had the banking contacts and found a bank that would sell them banknotes. They started with a laptop each and enough money to register the company. Through the crisis they wrote article after article, because they understood early that Google was where customers would come from.

Travel FX prices currency the way a dealer would. Its own software reviews the UK travel money market and reprices through the day, so when the rate moves in the customer’s favour, the customer gets it. Most of the core team have been there more than ten years. Damian brought in an apprenticeship scheme, and completed an apprenticeship himself.

Now he is building Travel FX GO with the team, in collaboration with Visa. A travel companion, not a super app.

Institutional pricing, for people buying their holiday money.

In his words

“For a customer to buy a thousand pounds of travel money at institutional rates was a novel concept.”

Damian George On the idea behind Travel FX

“We realised Google was king long before most people did.”

Damian George On building through the 2008 crash

“I don’t want to be a super app. I want to be a proper travel app.”

Damian George On Travel FX GO

“I’m not pushing to win the thing. I’m pushing to complete.”

Damian George On endurance racing at 50

Ask him about

Expertise

Five subjects, from thirty years on the dealing side.

  • How currency is priced

    From the interbank market to the airport counter. Where the spread comes from and who pays it.

  • Cash versus cards abroad

    Budgeting, card fees for small merchants, bank outages and cloned cards. Why cash still has a job to do.

  • Life on a dealing desk

    What trading £100 million between banks taught him about pricing, speed and looking after a client.

  • Compliance and financial crime

    Anti money laundering in a cash business, from someone who studied law and runs compliance.

  • Building a team that stays

    Seventeen years in, most of the core team have been there a decade. Apprenticeships, and why he did one himself.

Plain speaking

On the record

His words, from a recorded interview.

On airport exchange rates

“At the airport especially, they put a 10% margin on. They don’t care where the exchange rate is. It ends up with the customer not getting a good deal.”

On how the high street prices

“Most of our competitors set their rate first thing in the morning and hope for the best. If it moves in the customer’s favour, the customer gets no benefit whatsoever.”

On cash

“I strongly disagree with the idea that cash is dead. We’ve seen the strongest August on record for our business in cash sales, in euros and dollars.”

On budgeting abroad

“Customers like the certainty. The holiday costs two grand, so I take two grand in travel money. Tap, tap, tap on the card and three days in, you’ve blown your budget.”

On service

“The level of urgency and service I gave my customers was significantly greater than the rest of the desk. I was more concerned about the customer outcome.”

Press kit

For the media

Copy a bio, quote the facts.

Short 30 words

Damian George is a foreign exchange dealer and the co founder of Travel FX, the UK independent currency firm that has traded nearly £1.7 billion of foreign currency since 2009.

Long 253 words

Damian George is an Australian foreign exchange dealer and the co founder of Travel FX, a UK independent travel money firm founded in 2009.

He grew up by the sea in a small industrial town near Wollongong, south of Sydney. At 16 he did work experience at Macquarie Bank, then spent his summer holidays running contract notes between banks in the Sydney financial district. He went on to deal foreign exchange, bonds and options on the Sydney Futures Exchange, handling around 300 transactions a day, and in the mid 1990s became a corporate currency dealer at BHP, working on the company’s hedging.

He moved to the UK in 2004 and joined a London foreign exchange desk, where he brought institutional service levels to private clients. One of the introducers he looked after was Graham Tennant. During his MBA he wrote a business plan for selling travel money at institutional rates. In 2009 the two of them built it, starting with a laptop each and a website. Travel FX has since traded nearly £1.7 billion of foreign currency, prices its rates with its own software, and is building Travel FX GO, a travel money card and wallet, in collaboration with Visa.

Damian is the ideas man of the partnership and leads on compliance. He studied law, brought an apprenticeship scheme into the business and completed an apprenticeship himself. He speaks about how currency is really priced and why cash still matters abroad. At 50 he completed an Ironman race in France with his son.

FAQ

Frequently asked questions

Who is Damian George?

Damian George is an Australian foreign exchange dealer and the co founder of Travel FX, a UK independent travel money firm founded in 2009 with Graham Tennant. Before Travel FX he dealt foreign exchange, bonds and derivatives in Sydney, was a corporate currency dealer at BHP, and worked on a foreign exchange desk in London.

What is Travel FX?

Travel FX is a UK online travel money company registered in July 2009. It buys foreign currency at wholesale rates and prices it for the public close to the wholesale market, with delivery by Royal Mail. It has traded nearly £1.7 billion of foreign currency to date.

How does Travel FX set its exchange rates?

Travel FX prices currency the way a trading desk does. Its own software reviews the UK travel money market and reprices through the day, where many high street and airport bureaux set one rate in the morning and keep it. When the market moves in the customer’s favour, the customer sees it.

What does Damian George speak about?

How foreign exchange is priced, from the interbank market to the airport counter. Cash versus cards abroad. Why merchants overseas still prefer cash. Compliance and anti money laundering in a cash business.

How do I book Damian George for an interview or comment?

Use the form on this page. Say which outlet or show, the format, and the subject. Damian is available for written comment, broadcast and podcast interviews.

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Expert comment and interviews from a dealer who has priced currency on trading floors, for a mining giant and for the British public. Plain answers on rates, cash and the future of money.

  • Expert commentary on currency, travel money and payments
  • Podcast and broadcast interviews, audio or video
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  • Comment on cash, cards and spending abroad

Available at short notice for comment on the pound, holiday money, airport exchange rates and cash.

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